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Why Christmas Isn’t the Problem, And Why January Motivation Always Fails

  • Writer: Stuart McLay
    Stuart McLay
  • Dec 16, 2025
  • 3 min read

If Christmas already has you feeling anxious about food, your body, or how much “damage” you’re going to have to undo in January, let me say this clearly:


Christmas isn’t the problem.


And January motivation won’t fix it.


That might sound uncomfortable, but it’s also a massive relief once you understand what’s really going on.


Because if you’ve spent years:


  • Starting again every January

  • Feeling guilty before the mince pies are even opened

  • Telling yourself “this time I’ll be stricter”

  • And wondering why nothing ever sticks


You’re not undisciplined.


You’re exhausted.


And the methods you’ve been given don’t survive real life.


Let’s talk about why.


Why Christmas Feels So Hard (And Why That Matters)


Christmas doesn’t suddenly create bad habits.


It exposes them.


More accurately, it exposes:


  • Low emotional energy

  • High stress

  • Poor recovery

  • And systems that only work when life is calm and predictable


At Christmas, routines disappear. Sleep gets worse. Social pressure increases. You’re “on” all the time.


You’re tired before the day even starts.


And when energy drops, decision-making goes with it.


This is why so many people experience:


  • Food noise

  • Constant snacking

  • Eating past fullness

  • That “I’ll deal with it later” mindset


That’s not greed.


That’s not lack of willpower.


That’s your nervous system looking for relief.


Food becomes the fastest, most reliable comfort tool when everything else feels draining.


Emotional Eating Isn’t a Food Problem


This is where most advice completely misses the point.


Emotional eating at Christmas isn’t about:


  • Loving food too much

  • Having no discipline

  • Needing stricter rules


It’s about open story loops.



When you’re tired, stressed, and emotionally overloaded, your brain looks for quick closure:


  • Something predictable

  • Something soothing

  • Something that works immediately


Food does that brilliantly.


So when someone says:

“Just be mindful”or“Just don’t keep it in the house”

They’re ignoring the actual driver.


You’re not trying to eat less.

You’re trying to feel better.

And Christmas makes that gap painfully obvious.


Why January Motivation Always Fails


Every year, the same cycle plays out.


January arrives. Motivation spikes. Plans get stricter. Expectations get higher.


And then… life happens.


The problem with motivation is simple:


It’s energy-dependent.


When energy is high, motivation feels easy. When energy drops, motivation disappears.


So when you rely on motivation to:


  • Fix exhaustion

  • Override stress

  • Power through busy weeks


You’re setting yourself up to fail.


This is why January diets collapse by February.


Not because people are lazy, but because motivation isn’t a system.


And strict plans only work when nothing goes wrong.


You Don’t Actually Want Weight Loss


This might sound strange coming from a coach, but stay with me.


Most people don’t actually want fat loss.


They want:


  • Energy after work

  • To stop feeling broken and in pain

  • To trust themselves around food

  • To stop “starting again”

  • To feel confident using their body

  • To enjoy life without guilt hanging over them


Fat loss is a by-product of solving those things.


When you feel better:


  • You move more naturally

  • You eat more calmly

  • You recover better

  • You’re consistent without forcing it


That’s how results last.


Not through punishment. Not through restriction. Not through “earning” food.


What Actually Works Over Christmas (Without Turning It Into a Project)


Here’s the part people are usually shocked by:


You don’t need to control Christmas.


You need to protect your energy.


That means:


  • Keeping simple routines where possible

  • Walking regularly, not smashing workouts

  • Eating normally when you can, not perfectly

  • Letting meals be meals, not moral tests

  • Dropping the idea that one day ruins everything


Consistency isn’t about being rigid.It’s about being adaptable.


A system that only works when life is quiet isn’t a good system.


Christmas Isn’t the Test. January Isn’t the Reset.


Here’s the truth most people never hear:


You don’t fail at fitness. Your plan fails you.


Christmas doesn’t ruin progress. January doesn’t save it.


What matters is whether you’re building:


  • Skills instead of rules

  • Systems instead of motivation

  • Energy instead of pressure


Because when those are in place, Christmas becomes… normal. And January becomes calmer, not desperate.


A Better Way Forward


If January usually fills you with:


  • Pressure

  • Fear of another failed attempt

  • “I need to sort myself out” energy


Then you don’t need another reset.


You need a better foundation.


One that:


  • Works on bad weeks

  • Accounts for exhaustion

  • Builds confidence, not guilt

  • Teaches you why things happen, not just what to do


That’s what real coaching looks like.


And it starts by understanding this simple truth:


Christmas was never the problem.

 
 
 

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